fake artists | Magic Sky Camera

Turn the sky into your visual playground

PRODUCT DEVELOPMENT | ARTIFICIAL INTELLIGENCE

Magic Sky is a smart camera app (iOS) that lets you bring your pictures to life to create beautiful animated content. Powered by AI, it allows you to easily create fun memes and short videos by remixing the sky with our curated effects or millions of GIFs.

Magic Sky Camera is a iOS app developed by the creative collective Fake Artists. The experience was voted “#1 Product of the Day” on Product Hunt in July 2020 and received widespread positive reviews from the tech/AI industry.

Matthieu Lorrain led the end-to-end product development of the experience including creative conception, design, branding and promotion. The project was developed in partnership with the creative technology studio Bassdrum.

Brand: Magic Sky

Platform: iOS app

Production Companies: Fake Artists & Bassdrum

Role: Product manager, designer and creative director